Social Media on the Sand

2016 Speakers

Adam Stewart

Adam Stewart, CD

CEO, Sandals Resorts International

Adam Stewart is the dynamic CEO of Sandals Resorts International (SRI), which owns and operates Caribbean-based Sandals Resorts, Beaches Resorts, Grand Pineapple Beach Resorts, Fowl Cay Resort and Your Jamaican Villas. Stewart oversees all areas of SRI operations, headquartered in Montego Bay, Jamaica.

In years under Stewart’s leadership, Sandals has experienced a period of unprecedented growth, innovation and development transforming the all-inclusive concept to Luxury Included® resorts that offer guests levels of exclusivity never seen before and attracting admiration throughout the world.

Elle Andress

Elle Andress

Social Media Manager, Unique Vacations, UVI.

Elle Andress is the Social Media Manager for Unique Vacations Ltd. (An affiliate of the worldwide representative of Sandals and Beaches Resorts). She manages a team of 9 social media specialists who have won numerous awards including Travel Weekly’s Gold Magellan for Best Overall Social Media.

Elle has worked in social media professionally for 6 years and was a finalist for two Shorty Awards. After cutting her teeth as the Social Media Manager for everyone’s favorite red wax bourbon, Maker’s Mark, Elle has found her way to work for a company that combines her two favorite things, travel and social media. With a presence of over 5.8 million followers, Sandals and Beaches Resorts social media is a presence you can’t ignore.

When she is not working or traveling, Elle enjoys spending time with her husband and two Cavalier King Charles Spaniels Soda Pop and Penelope.

Jasmine Risso

Jasmine Risso

Simply Real Moms Co-Founder

Jasmine is the mother of two boys and the Co-Founder of Simply Real Moms. She has a passion for the outdoors and writing about family travel. Having went to school for marketing, she found a love with social media and building business relationships.

Simply Real Moms co-founders Jasmine and Emily started the website after knowing each other for over 20 years. They took their passions for helping parents navigate the crazy job of raising children and turned it into simplyrealmoms.com, a one-stop shop for ideas, information and practical advice for the everyday parent from the everyday parent.

Emily and Jasmine began the Simply Real Moms Facebook page in March of 2012 and grew it to 43,000 by November 2015. That is when they decided to implement new changes in the way they handled their social media. Since November of 2015, they have grown over 225,000 fans organically. A lot of their success stems from their creative abilities to make viral posts that appeal to the masses and especially their audiences.

Emily Stone

Emily Stone

Simply Real Moms Co-Founder

Emily is the mom of three boys and Co-Founder of Simply Real Moms. After working as a professional nanny for 10 years before retiring to start her own family, Emily felt that her calling was to help other parents with the advice and ideas she had learned in helping to raise children.

Simply Real Moms Co-founders Emily and Jasmine started the website after knowing each other for over 20 years. They took their passions for helping parents navigate the crazy job of raising children and turned it into simplyrealmoms.com, a one-stop shop for ideas, information and practical advice for the everyday parent from the everyday parent.

Emily and Jasmine began the Simply Real Moms Facebook page in March of 2012 and grew it to 43,000 by November 2015. That is when they decided to implement new changes in the way they handled their social media. Since November of 2015, they have grown over 225,000 fans organically. A lot of their success stems from their creative abilities to make viral posts that appeal to the masses and especially their audiences.

Leeann Silver

Leeann Silver

VP Public Relations Sugarwish

Previous to joining Sugarwish in 2013, Silver worked at some of the country’s most well-known PR agencies, as well as in-house at game changing companies like Bliss, Essie Cosmetics, and corporate giant, Kao Brands Company. Silver is a seasoned public relations professional and is passionate about working with female-led business’s in the technology/lifestyle space.

Since launching, Sugarwish has been featured in major national media outlets including: The Today Show, InStyle, Good Housekeeping, Family Circle, The Huffington Post, People, Forbes, Inc., and Digital Trends amongst others.

Debbie-Ann White

Debbie-Ann White

Senior Vice President of Public Relations and Promotions, Unique Vacations, Inc.

Debbie-Ann White is Senior Vice President of Public Relations and Promotions at Unique Vacations, Inc. (UVI), an affiliate of the worldwide representatives for Sandals Resorts International (SRI), parent company of Sandals Resorts, Beaches Resorts, Grand Pineapple Beach Resorts, Fowl Cay Resort and Your Jamaican Villas. She is responsible for the organization’s overall reputation, as well as crafting the strategic direction and overseeing the implementation of individual brand campaigns. Her award-winning work has helped establish Sandals Resorts International as the undisputed leader of Caribbean vacation experiences.

Despite the responsibility of her position and the corporate title that accompanies it, when Debbie-Ann White thinks about her role representing some of travel’s most well-known brands, the first thing that comes to her mind is surprising. “Most of what I try to do every day is to align our brands with partners and opportunities that bring out the best in them. Relationships are what matter most,” says White. “At heart, I am the quintessential matchmaker.”

Fitting for a woman who runs one of the world’s most romantic brands, Sandals Resorts, and telling about her approach to business which is collaborative, thoughtful and always focused on results. Under her helm, White has launched a variety of impressive initiatives featuring distinguished partnerships with Wheel of Fortune, McDonalds, Greg Norman, Sesame Workshop, Bride’s Magazine, Mondavi Wines and many, many more. She has also orchestrated numerous celebrity events, resort grand openings and press events around the world and is the creator and producer of Social Media on the Sand, Beaches Resorts’ annual gathering of parent influencers.

Debbie-Ann White lives in South Florida where she tends regularly to her most important relationships: husband, Lorin and daughter, Lian.

Maria Bailey

Rene Syler

Sweet Retreats Host

Rene knew she wanted a career in television. Unfortunately, Rene did not come to that realization until after she had spent thousands on a degree in psychology. She forged ahead and after reporter/anchor jobs in Reno, Birmingham and Dallas, she landed a plum assignment as one of the anchors of The Early Show on CBS.

In 2006, Rene made a life-changing decision. As the daughter of two breast cancer survivors who had recently been diagnosed with her own breast disease, Rene decided to have a preventive mastectomy, a surgery that was profiled by Oprah Winfrey on her show. That experience also ignited Rene’s passion; now she travels the country as an ambassador for Susan G. Komen for the Cure, spreading the word about early detection and treatment of the disease. Rene was also awarded the prestigious Gracie Allen award for her television series on breast cancer.

But just as she had made the decision to have a mastectomy, Rene was fired from her high-profile TV job. After battling a significant depression, she began to rebuild her life and career. She started by assembling an online presence and community at www.goodenoughmother.com, born of the publication of her first book, Good Enough Mother: The Perfectly Imperfect Book of Parenting.

Rene continues with her television work as host of Sweet Retreats on the Live Well Network, Exhale on Magic Johnson’s Aspire as well as sought after expert on The Today Show, CNN Headline News, and The View, among others.

When not on the road preaching the gospel of imperfection, Rene spends time with her husband Buff Parham, her kids Casey and Cole, and their yellow lab, Olivia in their Westchester, New York home.

Tiffany Krumins

Tiffany Krumins

CEO Ava the Elephant®

Tiffany Krumins is the CEO, founder and inventor of the Ava the Elephant® brand. Ava the Elephant® is a talking children’s medicine dispenser that takes the fear and anxiety out of administering medicine to children.

Tiffany’s passion for helping children has been evident through her years of experience, including the work she’s done with children who have special needs and with childhood cancer patients. It was that same passion which brought Ava the Elephant ® to life! She realized no product on the market resolved the common problem of giving children medicine. She took matters into her own hands and created the first Ava the Elephant from sponges, fabric and a store bought medicine dropper. After seeing the profound effect it had on children she knew she was onto something.

After her life changing experience on ABC’s “Shark Tank” she returned home to start the process of launching a product, something she was very unfamiliar with. In the midst of it all, Tiffany was diagnosed with cancer three months after the show (at the age of 27). This personal heartbreak only made her passion to help sick children even stronger.

Tiffany’s appearance on Shark Tank and success following continues to provide countless opportunities. Her story has received unparalleled exposure, such as being considered one of the Top 50 Mompreneurs by Babble.com, invited as a keynote speaker at Disney Social Media Mom’s event, a panelist at Tory Johnson’s Spark and Hustle event, mentions on Forbes.com, Entrepreneur.com, YoungEntreprenur.com, Mominventors.com and many others; as well as being coined a “modern day Mary Poppins.” Tiffany was also invited by the Dr. Oz Show to share her story and product with millions of viewers!

Maria Bailey

Maria Bailey

CEO, BSM Media | Host, Mom Talk Radio

Maria Bailey is an award-winning author, radio talk show host, nationally known speaker and the foremost marketing authority on marketing to moms. Her book, Marketing to Moms: Getting Your Piece of the Trillion Dollar Market, was the first to examine the buying power of mothers and the most effective marketing initiatives to tap the $1.7 trillion market.

Maria is also the host of Mom Talk Radio™, the first nationally syndicated radio show for moms, Founder/CEO of BlueSuitMom.com, the award winning website for executive working mothers and the creator of Smart Mom Solutions, a product line that offers solutions to everyday challenges for busy moms.

Joey Fortman

Joey Fortman

Reality Moms

Joey Fortman, 20 year radio veteran, turned mom, took her career to a whole different dimension when she left the radio business in 2008 to bring her story to life online. With real-life recovery of Postpartum Depression after her oldest son, Boston, was born, Joey started blogging about her loneliness, depression and real life identity crisis. Joey made it her mission to empower women to see and do so much more than bandage scraped knees.

This year, Joey founded Reality Moms: a movement of women across North America bringing their reality back. Reality Moms was founded with one thing in mind: the truth about the realities of motherhood. Joey is also a tech, travel, and toy expert that has been seen on Good Morning America, Today Show, Fox & Friends, Dr. Oz, The Talk, Redbook and more.